Dynamic Master Storytelling
In an era of information overload, Wallis believes that dynamic master storytelling is the key communications weapon in the battle for the minds of Middle East-based stakeholders. Creating consistent, authentic, and trusted stories which articulate organizational insight into industries is what Wallis does best. We help clients talk with audiences, rather than at them, so that clients can always speak authoritatively as thought leaders in their fields. In short, Wallis creates dynamic master storytelling on behalf of clients which enables them to establish an emotional connection with their constituencies, stories which are in alignment with what their audiences already know, feel, and believe. We make the client’s story its unique selling point, and that is not a communications approach taken by most other PR agencies operating in the region.